Change Design works virally by contaminating the brands it comes in contact with, transferring knowledge and genes between different fields which are sometimes thought far from each other.
The contaminations aren’t merely material, they are also cultural. They are vital energy: the only way to give life to new concepts. Like a virus resistant to antibodies owing to its ability to change and adapt itself, the projects that incubate more contaminations from outside last longer in time.
Italia Independent
Art Direction
From 2007 to 2012 we curated the artistic direction and product design of Italia Independent. The Lapo Elkann project about a fresh and innovative approch to spectacles industry.
From 2007 to 2012 we curated the artistic direction and product design of Italia Independent. The Lapo Elkann project about a fresh and innovative approch to spectacles industry.
Italia Independent
Art Direction
Italia Independent
Art Direction
In the five years at the head of the creative direction of the Brand Italia Independent, we have laid the foundations for a project that has introduced new processes such as the use of carbon or the velvet effect into the world of eyewear.
Among the collaborations carried out are Moncler, Hublot, Vans. The brand under our creative direction has reached the listing on the stock exchange.
Valextra x Change
Limited Edition
From the collaboration with Valextra, expressed in a limited-edition laptop bag, a special Virus + project has been developed: a bicycle, a Techno-tailormade™ jacket and the aforementioned bag united into a capsule where working, dressing and moving follow the same plan. The unifying elements are materials, details and colors, with intense military green contrasted by the bright orange of linings as a trademark.
From the collaboration with Valextra, expressed in a limited-edition laptop bag, a special Virus + project has been developed: a bicycle, a Techno-tailormade™ jacket and the aforementioned bag united into a capsule where working, dressing and moving follow the same plan. The unifying elements are materials, details and colors, with intense military green contrasted by the bright orange of linings as a trademark.
Valextra x Change
Limited Edition
Valextra x Change
Limited Edition
An expression of a total vision of design, one where an evolved stress on function links clothing, accessories and means of transportation, Changedesign links its values through the experimental collection Virus + and with the limited edition born from the collaboration with Valextra. Virus + contaminates the repertoire of urban menswear with the technology and performance factor of extreme sportswear. The result is technotailormade™: sports solutions applied onto tailored pieces. The process of contamination is irreversible: as the DNA of activewear and formalwear mingle, new clothing categories arise. The laptop bag, clean and neat in design, with taped internal pockets, is the core element of the whole project, which carries on with a Windproof jacket. The jacket has a double soul, pristine on the outside and technical on the inside, and is made of linen bonded with light knit; it sports industrial details such as the aluminum buttons and taped internal pockets that echo the lining of the bag. Such outfit is completed with the bicycle, which is characterized as well by the techno-sartorial morphing of materials and finishes. The language of the collection is transported into agonistic environment: textile details – such as the ribbon that covers the handlebar – are fused with hi-tech elements. Once again, technology and manual work cohabit.
Dainese
Tattoo Leather Suit
‘The beauty of technology’ is the higher value of the Made in Italy, and it can be intended as the Dainese motto in order to perfectly balance functionality, safety and aesthetics, thus to establish itself as a worldwide leader.
‘The beauty of technology’ is the higher value of the Made in Italy, and it can be intended as the Dainese motto in order to perfectly balance functionality, safety and aesthetics, thus to establish itself as a worldwide leader.
Dainese
Tattoo Leather Suit
Dainese
Tattoo Leather Suit
To the Tattoo Suit it has been given the task to play the modern style for bikers. The materials research, through the laser-engraved sandwich of leathers, together with the wide use of Kevlar and titanium, give to the biker a very high level of protection, as well as an aesthetic plus. Tattoo Professional Bodysuit is the one that best represents the artistic attitude of Dainese. It comes adorned with tattoo-inspired motifs that totally reinforce both the danger and artfulness of racing. It looks absolutely pristine against the gorgeous black leather. Luca Ionescu, a well-known Australian artist, collaborates for the decorations design, which reminds Samurai adornments mixed with warriors Maori drawings, nearly symbolizing the armor that Dainese is giving under the leather, made up of certified composed protections and shoulder pads and elastic inserts that allow the fabric impressive dynamic qualities, stretching and accommodating all kinds of movements while clad on it. Excellent mechanical stress-tested and anti-abrasive performances are guaranteed from the usage of kangaroo leather on the laser treated areas, while a double layer of bovine leather ensures high protection on the more stressed areas.
Fiat
Panda Tanker Dainese
Dainese presents the first Panda Tanker concept, which stands as an all-rounder car, thanks to a new livery. This new Panda Tanker – which is presented as a prototype version – shows to be a practical and useful car, thought for all young who love to practice sport in their free time.
Dainese presents the first Panda Tanker concept, which stands as an all-rounder car, thanks to a new livery. This new Panda Tanker – which is presented as a prototype version – shows to be a practical and useful car, thought for all young who love to practice sport in their free time.
Fiat
Panda Tanker Dainese
Fiat
Panda Tanker Dainese
Fiat stand in 2006 Bologna Motor Show hosted a pretty weird version of Fiat Panda, the renowned Italian city-car which is always beloved from everybody. As a matter of fact this car is very roomy and shows strong features as: steadiness, versatility and reliability. On the outside, the Panda Tanker maintains its usual shape, but the bodywork is a ‘naked’ satin-effect matte grey, with contrasting trims made of titanium fibre. The ‘naked’ concept continues inside where everything is extremely essential. The one-piece packing floor lets you load large objects or sports equipment, anchoring them with elastic straps mounted on a tubular aluminium structure that folds away completely. There are a number of containers fitted in the luggage compartment to hold oddments, materials and liquids.
RaptusLab
V20 Vases Limited Edition
The limited edition RaptusLab vases are a family of colorful textile objects, characterized by an innovative idea yet by an original design. Winner of Red Dot Design Award….
The limited edition RaptusLab vases are a family of colorful textile objects, characterized by an innovative idea yet by an original design. Winner of Red Dot Design Award….
RaptusLab
V20 Vases Limited Edition
RaptusLab
V20 Vases Limited Edition
The particular construction process gives to the product a fashionable accent, in addition to a substantial creative value, given to the collaboration of international creatives, who have realized original patterns and unique graphics design. The vase is composed of different pieces of technical fabric – Goretex – with a special film, which first are sewed and then thermo-taped together. Thanks to the water- resistant membrane, the vase can be filled up with water. Every vase is equipped with a special counterweight which permits to be placed safely. The V20, the first of the taped fabric vases’ series, won the 2009 Red Dot Design Award in the product design category. The well-known annual competition – which takes place in Essen, Germany – is one of the most famous design awards worldwide. An international design jury gave recognition value to the V20, not only as an HIGH DESIGN item, but also for its innovative and aesthetic features as well as its ability to distinguish itself from masses of anonymous goods.
